Rouleur Classic

A Monumental Celebration of Cycling

2018 Dates TBA

Book Tickets
History of Elite Performance by Saddleback

History of Elite Performance by Saddleback

Explore the stories of some of cycling's biggest, most established brands

History of Elite Performance by Saddleback

Saddleback is proud to be home to the most prestigious and innovative names in road cycling; brands whose performance standards have shaped the evolution of the sport at its highest levels.

From romantic beginnings in the annals of the sport to modern-day manufacturing that challenges the way we think about road cycling, each brand featured in the History of Elite Performance exhibition has a rich story to tell.

We've brought those stories together for the Rouleur Classic so you can experience the progress of some of cycling's biggest, most established names through brand timelines and plenty of exclusive vintage products including items from athletes' own collections and rare prototypes.

These include Sidi's first bolt-on cleat shoe, the Mod Titanium; the prototype of the performance-defining Castelli Gabba; and the reinvention of the racing bike in the form of the 3T Strada - among a selection of over 50 items on show.

There will even be the opportunity to win some elite performance products to take away with you at the show – keep your eyes peeled when you enter the History of Elite Performance exhibition at the Rouleur Classic.

History of Elite Performance by Saddleback

Explore the stories of some of cycling's biggest, most established brands

Maserati Lounge

Share a glass of champagne with David Millar in the Maserati Lounge

Mavic Service Course

Learn more about the yellow blood running through the brands veins, and its cycling products & componentry

Rouleur Classic Theatre

Enjoy intimate sessions with the who’s who of the cycling world

Milan-Sanremo + Tour of Lombardy Cinema

Watch key moments from the two Italian Monuments

La Vélothèque

Prendas Ciclismo return to Rouleur Classic with their own unique shared space

Time Trial Desire, Presented by Maserati

Showcasing the latest in time trial technology

Flanders' Finest

Discover the incredible history of the Tour of Flanders

Paris-Roubaix Collection

Celebrate 'the Hell of the North' at the Rouleur Classic

Social Media

VENUE

VICTORIA HOUSE,
LONDON

Victoria House address:
1 Vernon Place, London WC1

Nearest tube stop:
Holborn Station

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Partners

We are extremely grateful to all our partners for helping us create the Rouleur Classic