In 2015, the Chpt3 project provided the newly-retired David Millar with the opportunity to work alongside long-time sponsors to create something truly different and exclusive. A collaboration with Castelli launched the brand; a collection of lovingly designed cycling garments that fuse the latest material technology with a sartorial elegance opposed to the billboard stylings of the peloton. The result is the ultimate in both performance cyclewear and coffee-stop chic.
In 2017, the brand has grown from its apparel beginnings, with Millar working alongside other brands such as Brooks, Factor, Brompton, POC and Fizik on exclusive designs as well as being joined by ambassadors including Ryder Hesjedal, Dave Zabriskie and Thomas Dekker.
Don’t miss at the History of Elite Performance by Saddleback exhibition: New and unseen additions of style-led performance
Ambassadors/Endorsements: David Millar; Ryder Hesjedal; Dave Zabriskie; Thomas Dekker; Ned Boulting; Rafael de Medina Abascal, XX Duke of Feria and Marquee of Villaba
Founded: 2015 Origin: UK/Girona
Victoria House address:
1 Vernon Place, London WC1
Nearest tube stop: